SMS Poll Blog

Media Release

AUSTRALIAN CHARITIES TRIAL INNOVATIVE NEW MOBILE AUDIENCE POLLING SOLUTION

SMS Poll Enables Not For Profits to Better Identify Prospective Donors and Engage Supporters

Sydney, 11 August 2008 – Australia’s leading consultancy for charities, Pareto Fundraising, and Australia’s first and only mobile audience polling service, SMS Poll, announced today a partnership that will see a number of local charities using SMS Poll’s innovative offering to better engage with their membership and identify potential new donors.

“We are excited to integrate SMS Poll into a number of our upcoming client campaigns,” said Dan Geaves, Pareto Fundraising’s Group Account Director. “It’s a brilliant opportunity for not for profits to engage with supporters at charitable events, AGMs, and even protests in a manner that was previously impossible or not cost-effective.”

Pareto Fundraising’s clients are some of the biggest names in charity, including The Cancer Council, Amnesty International Australia, National Heart Foundation of Australia, Médecins Sans Frontières and CanTeen.

“We are thrilled to have Pareto Fundraising as a partner,” said Anil Sabharwal, SMS Poll’s Managing Director.

“They have a great record of helping Australian charities raise money, and their early take-up of SMS Poll reflects their passion for developing innovative new ideas in the not for profit sector.”

SMS Poll allows its customers to create, customise and share a poll in minutes without requiring any special software or hardware. Poll’s can be displayed online or in a PowerPoint presentation, with the audience using their mobile phones to vote by sending an SMS or browsing to a mobile friendly webpage. The results animate and update in real-time, right before everyone’s eyes, providing an incredibly engaging and exciting experience. A live demonstration of SMS Poll can be seen at www.smspoll.net/demo.

Having launched less than a month ago, Australian company SMS Poll continues to generate significant traction with Educators, Event Planners, Promoters, Corporations and Not For Profits who wish to gather in-the-moment data from their audiences. The company has also been selected as one of NSW’s top ten finalists in Pitch 08.